Tag Archives: Euros coca-cola

Scoring a health warning for Euro 2020 sponsors

After a dismally soggy May that gave us record levels of rainfall, we seem to be finally enjoying the start of what could be a long, hot summer…interspersed with the odd unsettled, wet day. After all, it wouldn’t be a British summer without a bit of weather uncertainty. Nevertheless, all the signs are here. Whether it’s the competing wafts of boho BBQs, the relentless tunes of circling ice cream vans or the sheer number of adults adopting flip flops as outerwear, the British public are truly embracing the summer with both arms. But while some are resolutely heading outdoors, many others have their eyes firmly fixed on their tvs watching the long-awaited Covidly postponed UEFA Euro 2020 competition. I have to say that while I am enjoying the chance to finally go for some runs in mostly decent weather I am also glued to the footie and the drama on and off the pitch. However, something that has also caught my attention while following the Euros happens to be a real bugbear of mine. Once again, we have a tournament showcasing some world class sportspeople that is sponsored by one of the world’s largest soft drinks company. But I’m not the only one who isn’t happy about it. Just ask Ronaldo.

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